CNNVR is the new proposal of the well-known American network that aims to bring the news in a more immersive way thanks to virtual reality.
CNN it has announced the official launch of CNNVR, a new immersive journalism unit that adds to the network’s digital platform. The team, which is distributed New York, Atlanta, London, Hong Kong, San Francisco, Dubai, Johannesburg, Tokyo, and Beijing, will cover the most outstanding news with a video in 360°, transporting viewers to the scene of the incident with streaming live and productions such as weekly as that premiered today that allows us to live the experience of running in the san fermin festival in Pamplona, spain.
For this new journey, the chain allows access to the virtual reality platform from any device, be it a PC with a monitor or a mobile, but it is especially intended for all virtual reality viewers such as Daydream, Gear VR and Oculus Rift. The iOS and Android application allows you to activate the videos in 360º. Over the past year, CNN has been experimenting with producing content in virtual reality, which has led them to record more than 50 stories such as the devastation of Aleppo. It is not the first time that a media outlet has made the leap to virtual reality, since the New York Times also launched its unit in 2015.