The Report of the Digital Society in Spain highlights the importance of combining AI, IoT and big data, to make the most of new technologies. Companies are interested in hyper-personalized services and chatbots.
The transcendence of Artificial Intelligence could be equated to that reached by the Internet in its day. Accenture and Frontier have developed a study that estimates an increase in productivity rate by 100%, thanks to AI, according to the Report of Digital Society in Spain. AI can learning faster than people, which would allow him, for example, to review tax documents in days, while it would take three people months.
AI is not only an intellectual capital, also physical which can take the form of robots and intelligent machines. Although not all companies have started their implementation, a third of Spanish corporations are aware of their transformational power.
To get the most out of Artificial Intelligence it is vital to combine it with IoT and big dataaccording to the report. The volumes of information that are collected by the IoT and its AI need big data. In addition, AI enables big data data processing be more effective, and even do predictive analytics.
The combination of these technologies allows us to offer services hyper-personalized. Before you had to understand technology and learn to speak your language, today the process has been turned around and it is technology (whether a chatbot or a home assistant) that speaks the user’s language and, thanks to the data, knows him better and better.
Chatbots have become assistants who solve doubts, book flights and tables in restaurants, manage orders or send notifications. The chatbots they benefit from machine learning to offer increasingly human responses, learning from interactions.
According to Gartner, companies will spend more money each year building bots and chatbots than building traditional mobile apps. Chatbots, due to their nature, have been used mainly for departments of customer service.
Consumers say that they find it easier to get in touch with businesses through these methods than with more traditional means of communication. Until recently, consumers were reluctant to use chatbots, but now 51% of consumers in Europe feel comfortable with its functionality.
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