Viber messenger with an audience of 800 million users worldwide, announced the introduction of in-app opportunities to create public accounts for business. They were developed on the basis of a public chat which Viber users can communicate with people not only from your contact list, but with all the others.
Public accounts can be used as a platform for advertising, customer support, to send newsletters and other Communication from subscribers is carried out through public chat rooms, CRM and personal conversation.
While service is free, but the company notes that later can receive the paid features.
To create an account, update the app to latest version and apply on the website.
The Viber app is used by nearly 16 million Ukrainians, so the company expects that Ukrainian companies will want to find new points of contact with customers.