All creative just – so to paraphrase the famous saying of albert Einstein. It is not always necessary to jump above a head and to reinvent the wheel to impress a client. The proof is a selection of items below. Their packaging look unusual, but no frills.
Jack Daniel’s, but not whiskey
To make the packing of milk a bottle of whiskey thought of Irish creatives advertising Agency Ennemm. The product is now effectively different from the goods of other manufacturers, and immediately catches the eye. Pass by and not buy (or at least not stop to consider) – it is simply impossible.
Invisible tape
The packing tape is, and it seems that there is. The secret is in the small tilted mirror, which the designers have added to the box. It does not allow to consider the contents through its transparent wall, creating the illusion of emptiness. The idea belongs to the specialists of the German advertising Agency Kolle Rebbe.
Multi-colored beer
Give each beer its own color – what could be easier? But look how interesting it looks from the outside. The idea of the Spanish creative Agency Txaber.
Wild bottle
For women’s perfumes are usually created delicate frilly bottles. Or very brutal, in the form of the skull, for example, if the product is designed for men. But there are other options. For example, Indicate the Design Group came up with as simply and without words to tell the buyer about wild wood aromas Big Sur Backpacker Cologne.
Breakfast at the wheel
Cereals are usually sold in large rectangular boxes. And designers from India “broke” the system and proposed a package of good deletepolicy of the decagon.
Toilet paper-berry
A Japanese Latona Marketing Inc appeared in the world of toilet paper, imitating not only the aromas of fruits and berries, but also their appearance.
Multifunctional chocolate
You can buy as a gift for birthday and the usual chocolate and also special, indicating the age of the birthday boy. Such can be found in Israel. Packing snacks created literally on all occasions: suitable for kids and very elderly people. The idea belongs to the Israeli BBR Saatchi & Saatchi.