Most participants in a Capgemini report estimate that VR and AR will be the order of the day in companies in 3-5 years.
A report by Capgemini Research Institute, in which more than 700 companies from different sectors have participated, shows that 50% of companies that are not implementing virtual and augmented reality in their business operations will begin to explore its application in the next three years. 46% of respondents believe that by then immersive technology will be mainstream, although 38% extend that period between 3 and 5 years.
Of all those that already have a solution in place, 82% share that they are meeting or exceeding their profit expectations, the main barriers to growth being the lack of internal technical knowledge and insufficient infrastructures. A common case of the application in the operations of a company is the use of augmented reality viewers for remote help, in fact, the report highlights that companies perceive AR as more beneficial than VR, in addition to being more used by those who implement solutions, with 45% compared to 36 virtual (the rest of companies are still experimenting).
China and the United States are the countries that are investing the most in bringing these technologies to their businesses. The report also includes some of the most widely used use cases in different sectors, such as repairs, design and assembly in manufacturing and automotive.
To drive the greatest business value of AR and VR, companies need ” a centralized governance structure, proof of concept that is aligned with business strategy, and be able to drive innovation and employee change management,” concludes Lanny Cohen, CIO at Capgemini.
