There are endless amounts of apps on the market, but what do you do if you dream of making your app stand out from the crowd? We provide guides you on how to create the perfect app that all users want to download to their device.
Today there are apps for pretty much everything. You can download everything from gaming apps to apps that monitor your heart rate and health. There are even apps that organize your to-do lists. Apps have even been developed to help you spy on your partner if you suspect him or her of infidelity. Smartphones and tablets are used on average three times more frequently than computers. Therefore, a functional and user-friendly app today is an important tool with which you can reach consumers.
To create an app that customers would like to use, in the first place, it’s all about having a great product. The most successful apps only focus on one thing, which they then in turn do to perfection. It is important to make up your mind about how the app you set out to develop will improve the market. Is it because it solves a problem in an original way? Or does it improve an already existing app or entertain it in a new way?
In addition, it is enormously important that the design works optimally, both in terms of images and user experience. If the app meets all functional requirements for easy accessibility, then you are helped well on the way when it comes to convincing users to choose your particular app.
It can be an advantage to build a viral mechanism in the app, so that the users who enjoy the app with their movements make sure to attract new users. It can therefore be an advantage to develop the app so that it engages users and invites their friends to use it. Just try to imagine Instagram or Snapchat without your friends-social media wouldn’t work at all. It may be a good idea to think your friends into, even if you do not want to develop a social media. However, you should always consider growth channels before producing your app.
It is important to create an app that works for both Android and iPhone. Some completely forget about Android, but it is important to keep in mind Android, because the platform continues to have over 50 percent of the market shares in the vast majority of continents.
Marketing is indispensable if you want to move forward in the world
You’ll get nowhere today without a marketing strategy. Consider from the very beginning what your budget for marketing should be. And how much you intend to spend on, for example, developing your own app.
There is a lot of strategy ahead of a well-functioning app. Major international companies like Airbnb, PokerStars and Danish DBA are some of the companies that have made a lot out of their apps. The Internet-based PokerStars has developed an easy-to-use app that has put the receiver in from the start, and the same goes for both Airbnb and DBA. It’s really clear that all three apps mentioned have managed to think in simple design and simple features that are easy to decode for users.
There are also more and more companies developing apps to get people into the store. A widely used strategy is to make the app free. As a business, you can earn revenue on the app by getting users to make purchases inside it. In many cases, the platform is basically free as it attracts the users. Then you can add and develop special services that cost money.
App development is not easy, but if you dream of breaking through with a sustainable, online business across all platforms, then you won’t get around developing an app.
How to make a user-friendly app
There are endless amounts of apps on the market, but what do you do if you dream of making your app stand out from the crowd? We give guides…
Written d. 18 jun 2018 – 1 Comment