The company bolstered its ranks with the acquisition of FuzzyCube, founded by Apple employees, and the hiring of a dozen artists and animators from Moonbot, an Oscar-winning studio.
Magic Leap, which continues to develop its hardware and augmented reality, you believe the content could play a very important role in the success of your expected viewer and it has been strengthening its ranks with the acquisition of the company FuzzyCube Software and the hiring of artists and animators of the award-winning studio Moonbot, as reported by Business Insider.
Dallas-based FuzzyCube Software was founded by former Apple employees, including Jeff Ruediger, creator of casual iPhone and iPad games like BoomTown! and Chemo Calc. The founders have also worked on titles such as Halo Wars and Age of Empires 3. FuzzyCube had contact with Magic Leap thanks to its creative director, Graeme Devine, who was also working at Apple. The purchase occurred in the spring of last year, but the price has not been disclosed.
Magic Leap also collaborates with Lucasfilm.
Magic Leap had talks late last year to try to acquire Moonbot, a studio with more than 50 artists and animators that won an Oscar for best animated short in 2012 for “The Fantastic Flying Books of Mr. Morris Lessmore”. Finally, Magic Leap opted to hire a dozen Moonbot employees directly, which affected the company to the point of dissolving, according to reports. Three of the founders of Moonbot, have set up Flight School, a new company that has partnered with Reel FX to create virtual and augmented reality games and experiences.
Magic Leap’s Florida offices have more staff to advance in content, and it is that a hardware without content has no future and Magic Leap is very clear about it.