The Russian PC market in the second quarter exceeded expectations, analiticheskaia Alexandrov | 20.08.2020
IDC summed up the results of the research of Russian market of personal computers for the second quarter of 2020 In Russia was about 1,49 million desktop and laptop computers, 30.1%
more than in the same period of 2019 and will significantly exceed the forecast in the second quarter.
The share of consumer notebooks grew by 3%, consumer desktop models by 6% compared to the first quarter of the year. These indicators correlates with increased consumer activity in the
may–June in the sector of manufactured goods (according to the Central Bank of the Russian Federation, the sales growth in the sector was 5.2% in may).
The main drivers of growth in remote work and learning, pent-up demand and traditional in a crisis, the investments of the population in the electronics. Experts say that laptops have become much more
personal devices in the family. The main demand was the high-performance model with Intel Core i5 and AMD Ryzen 5, and game model. One-third of the supply of laptops and more
half of the shipments of desktops fell on the model for corporate customers.
The five leaders of the Russian market of PC includes: Lenovo (21,7% of all delivered during the quarter, PCs), HP Inc. (20,6%), Acer Group (16.5%), and ASUS (14.7 per cent) and Dell Technologies (4,6%).
Shipments of desktop PCs in the second quarter increased by 1.6% over the previous year and amounted to 432 thousand units, with most of the popular devices All-in-One. HP Inc., Lenovo
and Acer topping the list of leaders in the desktop segment, completing the top five leaders iRU (4th place) and DELL Technologies (5th).
Segment of laptops grew by 47.0% compared with the second quarter of 2019 Deliveries amounted to 1,059 million shares. The greatest number of laptops delivered to the Russian market
reporting period, issued under the brand of Lenovo. ASUS, HP Inc., Acer Group and Apple were also among the five leading providers in this segment of the market.
Experts believe that in the third quarter of 2020 in the PC market will continue the upward trend in deliveries due to fears of a second wave of coronavirus, and the growth amounted to 18.9%. In IV quarter the growth of supply will change
a decline of 4%, however, year the PC market will end with a growth of 9%. In 2021 the market will continue to decline, a return to restrained growth not earlier than in 2022, the Dynamics will be determined by the saturation of the consumer
demand and a further decline in real income and money supply of the population.
the PC market
IDC