Introducing one of the key speakers Digital Monkey – the official representative of the international festival of creativity Cannes Lions in Ukraine, Vice-President marketing at DIALLA Communications Konstantin Kuznetsov.
DIALLA Communications has been working in Ukraine for more than 20 years, developing advertising campaigns for global brands. The company’s clients managed to get such business giants as BOSCH, Siemens, Henkel, Samsung, and many others.
The theme of the report Konstantin Kuznetsov has intrigued even us.
“Advertising without brains and innovation. Who will survive?” that’s exactly what she sounds like.
For example famous brands the speaker will tell about:
– what is better – to invest in standard advertising or innovation Social media;
– how to survive in conditions of the struggle between these two directions and not become the weak link.
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