Digital barrier purity becomes more important
Digital accessibility is becoming an increasingly important priority for IT companies. At the same time, however, only the minority of companies test their own web and app offerings for accessibility, as Applause has found out.
Company on topic
Many companies think they are on the right track in terms of accessibility, but testing is not yet keeping pace.
(©Thomas Reimer – stock.adobe.com)
For the global survey “Digital Accessibility: Go Beyond ‘Good Enough'”, Applause interviewed more than 1,800 professionals who deal with digital accessibility. Not least because of the digitization offensive associated with the Corona, digital accessibility has therefore gained in importance.
About seven out of ten respondents agreed that their company gives higher priority to digital accessibility because of the corona pandemic. However, 68 percent also stated that their company did not test for accessibility within the previous quarter. In 48 percent of cases, the period was even half a year.
A third of respondents said that their company’s website meets WCAG 2.1 standards. A good half of the respondents from companies with an accessibility expert say that their company’s website meets the WCAG 2.1 standards. By contrast, only 15 percent of respondents from companies without dedicated accessibility experts were able to claim this.
Manual testing increases confidence in this regard: 44 percent of respondents whose companies use manual testing confirmed compliance with WCAG 2.1 standards, while 16 percent denied compliance. In companies without manual testing, only 18 percent were able to confirm that WCAG 2.1 standards are met. Three out of ten respondents from this group stated that their company does not meet WCAG 2.1 standards.