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In IT project Ecwid with Russian roots, American investors have invested nearly $50 million

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June 28, 2020
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In IT project Ecwid with Russian roots, American investors have invested nearly $50 million
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In IT project Ecwid with Russian roots, American investors have invested nearly $50 msnatalie Solovyov | 29.05.2020

В IT-проект Ecwid с российскими корнями американские инвесторы вложили почти $50 млн

Service for creating online stores Ecwid attracted, in total, $49 million investment. In the latest round, its investors funds Morgan Stanley Expansion Capital and Capital PeakSpan,
invested in project capital to the amount of $42 million.

Designer online stores Ecwid with headquarters in San Diego (San Diego, USA), founded by Russian Ruslan by Fazlieva in 2009, provides a service that enables you, without special
knowledge and considerable cost, literally in a matter of hours to run the online store on any web site or social network. During its existence, customers were of the order of 1.5 million companies from
category of small and medium-sized business resident in 175 countries of the world. Only in the last 2019, as reported in the media, the founder of Ecwid, the number of new customers of the service increased by 100%, and for
the last quarter has increased compared to the same period of 2019, four times.

In 2011, the investor Ecwid was the Runa Capital Fund invested $1.5 million three years later another round of investment in Ecwid in the amount of $5 million led the Fund iTech Capital and Runa Capital also
took part in it.

During the last, third round of investment attraction Fund Morgan Stanley Expansion Capital and resident of Silicon valley Fund PeakSpan Capital invested in the project worth $42 million, and managing
partner PeakSpan Capital Phil Dur (Phil Dur) and managing Director and head of Morgan Stanley Expansion Capital Chang Pete (Pete Chung) joined the Board of Directors of Ecwid.

At the expense of the funds received Ecwid intends to buy back their shares from initial investors, including Runa Capital, iTech Capital, who come from among the co-owners of the project, to expand
staff twice and to take a significant market share of products for e-commerce. Over the next five years, according to Ruslan Fazlyev, the volume will reach $11 billion.

The amount that initial investors will receive when you exit the project, is not called. However, it is known that during the partnership, the value of shares owned by these companies increased significantly.
For example, as stated by the managing partner of Runa Capital Dmitry Chikhachev, in 2011, when the company became partners with Ecwid, there were 100 thousand customers, and the team worked from
Of Ulyanovsk. Today, the Ecwid platform with the efforts of the founders and the team came in among the leaders in the sphere of electronic Commerce.

Information about the new distribution of shares in the capital of the designer online stores was not disclosed. As commented in the media of Ruslan Fazlyev, its share in the project below 50%, but still
significant.

In a recession, are experiencing traditional business model in the offline world, says Pete Chang, company Ecwid helps customers derive maximum benefits from going online. Its founder was able
to assemble a team and create a set of solutions that allow any family to the shop to join the world of online trading, significantly increasing revenues and market capacity.

Journal: Journal IT-News, Subscription to magazines

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