VRB News
Virtual Reality Brisbane
  • Home
  • About us
  • IT news
  • Tech
  • World
  • Contact
No Result
View All Result
  • Home
  • About us
  • IT news
  • Tech
  • World
  • Contact
No Result
View All Result
No Result
View All Result
Home Tech

Online advertising vs. commercial. Who will win in 2016?

admin by admin
July 11, 2020
in Tech
0
Online advertising vs. commercial. Who will win in 2016?
0
SHARES
13
VIEWS
Share on FacebookShare on Twitter

Онлайн-реклама vs. телереклама. Кто победит в 2016-м?

Analysts at PwC’s claim that in 2016 Internet advertising will overtake television, and takes first place in terms of income. Profit in this segment for the year will amount to $2.12 billion TV advertising during this time, “earns” $2 billion.

Онлайн-реклама vs. телереклама. Кто победит в 2016-м? - 1

Due to the active development of technology, spread of Internet and smartphones. Most of the audience will go online. In addition, Internet advertising will attract its accessibility to small and medium businesses and allow narrow targeting.

The main profit of online advertising will continue to account for contextual advertising. Now it is about 80% of the budgets. By 2020, it will reach the threshold of $2.22 billion Average annual growth rate of almost 13%.

Is this a fair prediction? Russian experts believe that there is. Alexander Liger, Deputy General Director on development of Vi, commented: cost of television advertising and the income from it are measured in rubles. Now ACAR data confirm the superiority of commercials over the Internet is 40%. For a year or even a couple of years this gap is not reduced. Calculations in the future will complicate the transition of television to the Internet in the form of online broadcasts.

Онлайн-реклама vs. телереклама. Кто победит в 2016-м? - 2

AKAR, Association of communication agencies of Russia, in the report for the first quarter of 2016 notes that the amount of income (24 bn) Internet advertising second only to TV (36 billion rubles). However, she’s only in a crisis shows a positive trend, as the main factor in the development of Russian advertising market.

 

 

 

Previous Post

First, the speakers need no introduction

Next Post

7 global trends SEO: what can we expect in the near future

admin

admin

Related Posts

website-development-outsourcing
Tech

Why choose website development outsourcing?

November 14, 2022
NFT art
Tech

NFT art? What is it like

September 13, 2022
Top 5 of the best free video converters
Tech

Top 5 of the best free video converters

August 29, 2022
The best online translators to translate texts
Tech

The best online translators to translate texts

August 29, 2022
Applications to translate, correct and edit texts into other languages
Tech

Applications to translate, correct and edit texts into other languages

August 29, 2022
Next Post
7 global trends SEO: what can we expect in the near future

7 global trends SEO: what can we expect in the near future

Premium Content

Gear VR is starting to be seen in Europe

Gear VR is starting to be seen in Europe

July 25, 2022
Oculus puts Constellation sensors on sale

Oculus puts Constellation sensors on sale

June 10, 2022
AR glasses Mad Gaze: competitor Nreal

AR glasses Mad Gaze: competitor Nreal

August 19, 2020

Browse by Category

  • Games
  • IT news
  • Tech
  • World

VRB News is ready to cooperate with webmasters and content creators. Send an email to info@virtualrealitybrisbane.com

Categories

  • Games
  • IT news
  • Tech
  • World

Recent Posts

  • The Convenience of eSIMs in Travel: A Seamless Journey
  • 95% of NFTs are no longer worth even $1
  • Everything you need to know about Dubai Palm Islands

© 2023 - The project has been developed ServReality

No Result
View All Result
  • Home
  • About us
  • IT news
  • Tech
  • World
  • Contact

© 2023 - The project has been developed ServReality

Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?