So far no one pair of glasses with augmented reality is not become “mainstream”, however, analysts say that Apple might produce a revolution and on this new market by offering product value and price for the General public. According to rumors, Apple Glass can also be another product of the sphere of “health”.
In 2016 gene. CEO of Apple (AAPL) Tim cook called augmented reality (AR) “the new big market” as big as the smartphone market.
According to the belief of most analysts, smart glasses will become Apple’s new wearable device, sold as an additional gadget to the iPhone. Apple gave no details and did not disclose plans for smart glasses, which the media already called Apple Glass. Thus, what is known today gathered from information leaks from employees, insiders and analysts and market experts.
According to the Bloomberg report, lenses for smart glasses Apple will have a holographic display to show anything from texts, emails, cards, or games in the field of view of the owner. At the same time, Apple Glass, like the smart hours Apple Watch will have its own operating system.
According to Patently Apple, two Apple patent suggests that the company is working on an optical system for vision correction in the smart glasses, which can replace some lenses or glasses corrective vision. According to the source, Apple Glass will allow to correct many problems, from astigmatism to farsightedness and nearsightedness.
This assumption Patently Apple is well correlated with the desire of Apple to occupy the wide market of consumer healthcare devices and to achieve its goal of “making the greatest contribution to the development of humanity.” Smart watch Apple Watch today are showing promise in the field of testing of heart disease and analyzing the overall activity. In the article “Apple has a number of growth opportunities in the health sector” Marketinfo.pro wrote that AirPods also has good preconditions for the decision of problems of health.
As for the look of future Apple Glass, most analysts agree that the design is close to the classical points and the charging will happen through a special case, by analogy with the charging AirPods.
Experts expect the location on the lens Glass Apple lidar scanner, which will scan the surrounding image to overlay realistic 3D images. At the same time, smart glasses, most likely, will not have a camera.
The most well-known Apple analyst, Ming-Chi Kuo recently wrote on Twitter that he does not believe that Apple Glass will appear this year at the September event, company, expecting that a more likely period is 2022.
John Prosser, another expert, Apple is also giving the many correct predictions, believes that the announcement of Apple Glass should appear in March-June of next year.
At the same time, Prosser predicts that the company could announce the product long before its actual delivery, as was the case with the Apple Watch.
Other sources referred to in the media date of launch of smart glasses by 2023. In the end, time will probably boil down to nearest three years.
According to Prosser, the glasses will cost $499, which is much cheaper than competitors Microsoft Hololens 2, which cost a whopping $3500.
Among other prototypes, not yet won the love of the General public: 1 Magic Leap, a Snap from Spectacles, Google Glass (GOOGL, GOOG), as well as under developing AR smart glasses from Facebook (FB), and Echo Frames from Amazon (AMZN), which currently are under beta testing. Echo Frames use voice assistant Alexa, but don’t seem to suggest the presence of lenses or holographic AR technologies.
Apple is known for that creates a unique design and uses its own approach to products previously tested by other manufacturers. Given that the iPhone maker is actively implementing new technologies in their products and sees higher sales of wearable devices (Apple Watch, AirPods), Apple Glass looks like it is a real new product category for the masses in the future.