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The organizers of a boycott of ads on Facebook are disappointed with the meeting with Zuckerberg

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July 8, 2020
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The organizers of a boycott of ads on Facebook are disappointed with the meeting with Zuckerberg
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The organizers of a boycott of ads on Facebook are disappointed with the meeting with Cucurbitacea Dragun | 08.07.2020

Civil rights advocates want more action from your social network.

Facebook has announced that it has established rules against hateful rhetoric and trying to do more.

Despite promises to make Facebook better, activists have not seen significant changes. This was especially noticeable after the murder of police George Floyd – conspiracy theories and misinformation about the
Floyd was rapidly spread in Facebook. Including false allegations that billionaire George Soros has organized protests over the death of Floyd.

The organizers of the boycott campaign have a list of 10 recommendations for Facebook. Some of them are offered for people faced with hatred or harassment, to communicate directly with the employee
Facebook and also notify advertisers if their ads appear next to hateful content on Facebook.

The Director General of the anti-defamation League Jonathan Greenblatt said during a press conference that Facebook did not provide specific commitments, timelines or clear outcomes.

Rashad Robinson, Executive Director of “Color of change”, said Facebook executives hoped “to five” for a visit, but just the presence was enough. Activists
did not wait for clear answers to their recommendations.

Already more than 970 businesses and organizations have joined the boycott. Among the participants were representatives of various companies such as outerwear brand The North Face, the giant consumer
products of Unilever and the leader in the field of telecommunications Verizon.

Facebook has over 8 million active advertisers, and had revenue of $ 70 billion last year, so it is unlikely that the boycott will blow a hole in the finances of the company. The
at least, the marketers say that the boycott will hurt Facebook’s image, already tarnished by a series of scandals about privacy and conflicting decisions on moderation of content.

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